Website Design
Website Design
Copywriting
Copywriting
Conversion Optimization
Conversion Optimization
Lead Generation
Lead Generation
Graphic Design
Graphic Design
Account Strategy
Account Strategy

Website Design

The foundation of any online marketing program is the website design.  More than simply a pretty face, a POD website combines beautiful aesthetics and carefully-considered conversion metrics to create a website that turns visitors into customers.

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Copywriting

Content is king, and effective copywriting well help craft your throne.  Our copywriters have over a decade of experience creating compelling content designed to entice your readers and rank prominently in the search engines.

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Conversion Optimization

By closely monitoring user behavior as they interact with your website, landing pages, or other marketing materials, we are able to optimize the user experience over time.  This drives down your lead acquisition cost while simultaneously skyrocketing your return on investment.

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Lead Generation

Our true passion lies in generating highly-qualified leads at the lowest possible acquisition cost.  By leveraging numerous traffic sources, such as Google AdWords or Facebook Ads, and closely tracking how those users interact with your website or landing pages, we are able to generate new leads at a fraction of the cost associated with traditional media.

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Graphic Design

Imagine having access to your own dedicated graphic designer who can help you define your brand and create promotional materials.  A central component of our POD Complete program, your dedicated graphic designer brings the creative talent and drive needed to differentiate your brand from your competition.

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Account Strategy

By taking the time required to learn the intricacies of your business and market, we are able to create marketing recommendations tailored to your business and its needs.  Your account strategist becomes your primary point of contact and a natural extension of your existing marketing team.


we are your
industry experts

Working exclusively with particular industries allows our team to specialize in building effective marketing campaigns for businesses within those industries.  We know the customers, how to reach them and how to craft the message and user experience to most effectively sell to them.

Revitalize
Your Brand

A brand can be defined as the willingness of a company’s addressable market to choose their service, pay a premium for that service and recommend that service based on the aggregate collection of experiences with that company. How much thought, consideration and effort are you putting into every touch-point your company makes with clients?

Revitalize Your Brand

The team at POD Marketing understands the importance of brand value and will work with you to build a consistent message. It begins with the homepage headline on your website and ends… well, never. With every piece of content we create to every image we select to represent your brand - careful thought and deliberation is put into every decision.

Specializing in digital media doesn’t mean we stop there. Our copywriters will help craft radio and TV creative, our graphic team will design outdoor advertisements and your Account Strategist will help with internal & external initiatives.

Invigorate
Your Marketing

Many business owners spread their marketing dollars across several different mediums, without any effective means to evaluate results and effectiveness. How do you know what marketing initiative is generating you the highest return on investment? Which one is costing you too much?

Invigorate Your Marketing

With our clients, we ensure all marketing initiatives being executed are also being evaluated. We implement metrics, which allow us to gauge success and rank every marketing initiative against each other in terms of strength of ROI. We work with our clients to re-invest their marketing dollars into the initiatives that are earning them the highest ROI possible – in turn, creating a more profitable marketing strategy that allows for more efficient growth.

Whether your goal is to grow your revenue in a profitable way or maintain revenue while lowering your marketing expenditures, our programs can help you achieve your goal.