Our Culture

The POD Concept

We knew in the beginning that in order to truly differentiate ourselves as a digital agency, we needed to specialize in one of three ways. Either we would need to be the local leader (the best in our city), be a specialist in a product (become the best PPC company) OR dive into an industry and become completely dedicated to servicing that industry. We chose the industry route and have never looked back.

Our organization is made up of different brands that all represent our agency to that specific industry. Each vertical is led by an industry expert, and every service department has a vertical champion. We have systemized a way to become true experts in both digital marketing AND the industries we serve. 

Our Core Values

Teamwork

We’ve all got different skill sets, and we use them to highlight and elevate each other’s work. When all is said and done, you get a refined product that goes way above and beyond the industry standard.

Integrity

Integrity means doing the right thing, even when no one is looking. As individuals and as a company, we hold ourselves accountable. We are determined to do what’s right, even when it’s not easy.

Positivity

There’s always an opportunity to grow and shine! Our team never focuses on the obstacles in our way. We focus on finding an innovative solution. And along the way, we’ll identify opportunities to improve our processes.

Initiative

If there’s a better way to get the job done, we’re determined to find it. Our team continuously audits and optimizes our processes, products, and services to give you the best possible results. Nothing excites us more than progress.

Who You’re Working With

Our team is made up of the most passionate, dedicated, and talented marketing professionals you could ever hope to find. Our hiring philosophy is to dig deep, and look far away for Unicorns. A Unicorn by POD definition is someone who has all of the attributes to do the job in an incredible way tomorrow and not just relying on the experience of the past. They’re also the type of people who are interesting outside of the office. Unicorns are the people you want to grab a beer with… alcoholic or non. They’re the ones that will fascinate you with a really cool story, all while inspiring you with their love of marketing.

Office Life

The Team

Business Development

Our Business Development team focuses on finding and establishing relationships with clients and partners who would benefit from our specialized services. They lead our verticals by generating new business opportunities.

Trudi

Co-Founder | Marketing4ECPs

Shy

Vice President of Business Development & Strategic Partnerships | LIFT Aesthetic Marketing

Joe

Vice President of Business Development & Strategic Partnerships | CITIZEN

Kristin

Business Development Manager | Marketing4ECPs

Fabiola

Business Development Manager | Partnerships

Cole

Business Development Manager

Account Management

Our Account Managers are responsible for working with clients to determine the best services for their marketing goals and budget, marketing our products and services, and developing a relationship with each client we serve.

Jeff

General Sales Manager

Robin

General Sales Manager

Nicole

Senior Account Manager

Sadie

Senior Account Manager

Jonathan

Senior Account Manager

Kate

Account Manager

Tyler

Account Manager

Brett

Account Manager

Jenn

Account Manager

Michelle

Account Manager

Chris

Account Strategist

Kellan

Account Strategist

Frances

Account Manager

Amanda

Account Manager

Allison

Account Manager

Janet

Account Manager

Internal Marketing

The self-proclaimed “Best Team” at POD, Internal Marketing focuses on marketing POD and its verticals to generate leads, improve brand awareness, and recruit future unicorns!

Lila

Product Marketing Specialist

Natasha

Content & Brand Strategist

Jessica

Content & Brand Strategist

Kehna

Senior Graphic Designer

Partnership Solutions

Our Partnership Solutions team works closely with our partners and their clients to deliver effective marketing strategies that align with the client’s business goals.

Brendan

Team Lead | triLift Partnership

Daniel

Team Lead | OptiLight

Alyssa

Program Manager

Hailey

Program Manager

Cassandra

Program Manager

Nadia

Program Manager

Nicole

Program Manager

Evan

Program Manager

Vickie

Program Manager

Kaidyn

Program Manager

Websites & Account Services

Website Fulfillment

Our Website Fulfillment team manages the scheduling, progression, and completion of all ongoing web projects at POD to ensure our services are delivered on time and error-free.

Mariam

Team Lead | Website Fulfillment

Adi

Team Lead | Website Fulfillment

Andy

Project Manager

Maron

Project Manager

Karlee

Project Manager

Justin

Project Manager

Austen

Project Manager

Account Services

Our Account Services team works with clients and our internal departments to solve problems as they arise and create impactful change that prevents errors in the future.

Steph

Team Lead | Account Services

Ahmed

Senior Account Coordinator

Sydney

Account Coordinator

Shumaila

Enterprise Account Coordinator

Website Content Strategy

Zoey

Team Lead | Website Content Strategy

Will

Website Content Writer

Mohammad

Website Content Writer

Stephanie

Website Content Writer

Website Design

Tracy

Associate Art Director | Websites

Caitlin

Senior Website Designer

Mia

Website Designer

Maggie

Website Designer

Arielle

Website Designer

Web Development

Our Website Development team works diligently to bring our client’s visions to life online by building, coding, and monitoring the websites produced within each vertical.

Jono

Team Lead | Website Development

Behnam

Senior Web Developer

Ashley

Web Developer

Nicole

Web Developer

Brady

Web Developer

Digital Marketing

PPC & Digital Advertising

Our Marketing Science team manages all client campaigns at POD to help generate maximum returns and target the right audience in the right place through paid digital advertising.

Ashley

Manager of Digital Advertising

Alejandra

Team Lead | Marketing Science

Trevor

Marketing Scientist

Theo

Marketing Scientist

Yaseen

Marketing Scientist

Masha

Marketing Scientist

Jessie

Marketing Scientist

Gaby

Marketing Scientist

Thomas

Marketing Science Intern

Alex

Marketing Scientist

SEO

Our SEO (Search Engine Optimization) team focuses on improving the ranking and digital presence of our clients through blogs, keyword research, audits, and more.

Brynn

Manager of SEO

BORIS

SEO Specialist

Sara

SEO Specialist

Claire

SEO Coordinator

Kieran

SEO Specialist

Rene

SEO Coordinator

Dima

SEO Coordinator

Vanessa

SEO Specialist

Organic Social Media

Our Organic Social Media team works closely with our clients to create and execute impactful social campaigns that increase credibility, boost brand awareness, and generate qualified organic traffic.

Tanya

Manager of Organic Social Media

Andie

Senior Social Media Strategist

Fabian

Social Media Strategist

Nikki

Social Media Strategist

Sarah

Social Media Strategist

Kat

Digital Marketing Intern

Automation

Our Automation team works with all departments to automate various tasks and messages for internal teams and our clients, including email, social posting, and more.

Payton

Manager of Marketing Automation & Data Analytics

Aaron

Marketing Automation Specialist

Irina

Marketing Automation Coordinator

Jessica

Marketing Automation Intern

Creative Services

Andrea

Marketing Production Coordinator

Art Direction & Visual Design

Our Graphic Design team works with internal teams and our clients to create unique, impactful designs for various mediums, such as websites, emails, social grids, and more!

Diana

Manager of Graphic Design & Art Direction

Peyman

Associate Art Director | Production

Sonia

Senior Visual Designer

Jonas

Videographer & Video Editor

Editing & Content Strategy

Our Content team works with clients to craft the perfect voice and tone for our clients through web content, blogs, social media captions, and more. They are responsible for maintaining our extremely high content standards.

Keri

Manager of Editing & Content Strategy

Sam

Editor

Tyra

Editor

Jeff

Editor

Brendan

Editor

Email Marketing

Our Email Marketing team focuses on the development of campaign strategies, creating client emails, and working with clients to ensure their message translates to their customers.

Claire

Email Marketing Strategist

Maddy

Email Marketing Strategist

Kateryna

Email Marketing Strategist

Finance & Administration

Our Finance & Administration team is the backbone of our operations! They manage all the money coming and going from our business, as well as make our office an amazing place to work.

Denise

Bookkeeper

Matt

Reporting Analyst

Lizzi

Administrator

Sydney

Accounts Receivable Specialist

Human Resources & People Experience

Our HR & People Experience team manage all of the unicorns who work at POD. From creating performance and learning management systems to helping our employees get what they need, they support every department at POD.

Alaina

Human Resources Coordinator

Guadalupe

People Experience Intern

Senior Leadership

Our Senior Leadership team leads us boldly into the future by creating short-, medium-, and long-term goals that help us embody our mission and values and enjoy the wonderful world of POD.

Kevin Wilhelm

President

Karim Ali

Co-Founder & CFO

Wade Horb

Vice President of Sales & Strategy

Jason Wellman

Vice President of Operations & Member Solutions

John

Director of Technology & Infrastructure

Kate

Manager of Human Resources & People Experience

Alex

Director of Digital Marketing

Jill

Director of Partnership Solutions

Salim

Director of Websites & Account Services

Michelle

Director of Marketing & Communications

Bryan

Director of Sales

Dylan

Director of Business Development

Frequently Asked Questions (FAQ)

Great question!

A unicorn is someone who exhibits rare and valuable traits, and brings their best to the table every day. For more information about our unicorns and our hiring process, check out this great article from our CEO, Kevin Wilhelm.

You can apply online by clicking here.

This depends on your role.

Most departments will participate in marketing efforts for all of our verticals (Marketing4ECPs, SmileShop Marketing, CITIZEN, and LIFT), but not every individual contributor will work on every vertical.

Not necessarily.

To work with us as an employee, you must be based out of Calgary, AB. If you’re interested in contract work, we have a team of contractors who work from all over the world!

At POD, culture is king.

We strongly believe that hiring the right people is more important than hiring the “most experienced” or “most educated.” While education and experience are valuable, and certainly not overlooked, do not let a lack of experience or education stop you from applying.

We invest in our people. If you’re the type of person who shows up, works hard, and brings their best to the table every day, then you could be the perfect fit. Performance is a huge part of our culture and we look for people who are eager to go above and beyond for their work and their team.

The Opportunities

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