Our Culture

The POD Concept

We knew in the beginning that in order to truly differentiate ourselves as a digital agency, we needed to specialize in one of three ways. Either we would need to be the local leader (the best in our city), be a specialist in a product (become the best PPC company) OR dive into an industry and become completely dedicated to servicing that industry. We chose the industry route and have never looked back.

Our organization is made up of different brands that all represent our agency to that specific industry. Each vertical is led by an industry expert, and every service department has a vertical champion. We have systemized a way to become true experts in both digital marketing AND the industries we serve. 

Our Core Values

Teamwork

We’ve all got different skill sets, and we use them to highlight and elevate each other’s work. When all is said and done, you get a refined product that goes way above and beyond the industry standard.

Integrity

Integrity means doing the right thing, even when no one is looking. As individuals and as a company, we hold ourselves accountable. We are determined to do what’s right, even when it’s not easy.

Positivity

There’s always an opportunity to grow and shine! Our team never focuses on the obstacles in our way. We focus on finding an innovative solution. And along the way, we’ll identify opportunities to improve our processes.

Initiative

If there’s a better way to get the job done, we’re determined to find it. Our team continuously audits and optimizes our processes, products, and services to give you the best possible results. Nothing excites us more than progress.

Who You’re Working With

Our team is made up of the most passionate, dedicated, and talented marketing professionals you could ever hope to find. Our hiring philosophy is to dig deep, and look far away for Unicorns. A Unicorn by POD definition is someone who has all of the attributes to do the job in an incredible way tomorrow and not just relying on the experience of the past. They’re also the type of people who are interesting outside of the office. Unicorns are the people you want to grab a beer with… alcoholic or non. They’re the ones that will fascinate you with a really cool story, all while inspiring you with their love of marketing.

Office Life

The Team

Business Development

Our Business Development team focuses on finding and establishing relationships with clients and partners who would benefit from our specialized services. They lead our verticals by generating new business opportunities.

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Trudi

Co-Founder | Marketing4ECPs

Shy

Vice President of Business Development & Strategic Partnerships | SmileShop Marketing

Joe

Vice President of Business Development & Strategic Partnerships | CITIZEN

Kristin

Business Development Manager | Marketing4ECPs

Fabiola

Business Development Manager | Partnerships

Account Management

Our Account Managers are responsible for working with clients to determine the best services for their marketing goals and budget, marketing our products and services, and developing a relationship with each client we serve.

Jeff

General Sales Manager

Robin

General Sales Manager

Bryan

Senior Account Manager

Nicole

Senior Account Manager

Sadie

Senior Account Manager | SmileShop

Kate

Account Manager

Tyler

Account Manager

Brett

Account Manager

Jenn

Account Manager

Michelle

Account Manager

Stephanie

Team Lead | Enterprise Account Coordination

Chris

Account Strategist

Kellan

Account Strategist

Jason

Account Strategist

Internal Marketing

The self-proclaimed “Best Team” at POD, Internal Marketing focuses on marketing POD and its verticals to generate leads, improve brand awareness, and recruit future unicorns!

Michelle

Director of Marketing & Communications

Lila

Product Marketing Specialist

Natasha

Content & Brand Strategist

Jessica

Content & Brand Strategist

Kehna

Senior Graphic Designer

Partnership Solutions

Our Partnership Solutions team works closely with our partners and their clients to deliver effective marketing strategies that align with the client’s business goals.

Jill

Director of Partnership Solutions

Brendan

Team Lead | triLift Partnership

Daniel

Team Lead | OptiLight

Alyssa

Program Manager

Courtney

Program Manager

Hailey

Program Manager

Cole

Program Manager

Cassandra

Program Manager

Shumaila

Program Manager

Nadia

Program Manager

Nicole

Program Manager

Evan

Program Manager

Vickie

Program Manager

Kaidyn

Program Manager

Websites & Member Support

Salim

Director of Websites & Member Support

Website Fulfillment

Our Website Fulfillment team manages the scheduling, progression, and completion of all ongoing web projects at POD to ensure our services are delivered on time and error-free.

MARIAM

Team Lead | Website Fulfillment

ADI

Team Lead | Website Fulfillment

Andy

Project Manager

Maron

Project Manager

Allison

Project Manager

Karlee

Project Coordinator

Justin

Project Coordinator

Austen

Project Coordinator

Member Support

Our Member Support team works with clients and our internal departments to solve problems as they arise and create impactful change that prevents errors in the future.

Ahmed

Senior Member Support Specialist

Sydney

Member Support Specialist

Web Development

Our Website Development team works diligently to bring our client’s visions to life online by building, coding, and monitoring the websites produced within each vertical.

Jono

Team Lead | Website Development

Behnam

Senior Web Developer

Anastasiia

Web Developer

Ashley

Web Developer

Nicole

Web Developer

Digital Marketing

Alex Paisley

Director of Digital Marketing

PPC & Digital Advertising

Our Marketing Science team manages all client campaigns at POD to help generate maximum returns and target the right audience in the right place through paid digital advertising.

Ashley

Manager of Digital Advertising

Alejandra

Team Lead | Marketing Science

Frances

Senior Marketing Scientist

Trevor

Marketing Scientist

Theo

Marketing Scientist

Yaseen

Marketing Scientist

Masha

Marketing Scientist

Jessie

Marketing Scientist

Gaby

Marketing Scientist

Thomas

Marketing Science Intern

Alex

Marketing Science Intern

SEO

Our SEO (Search Engine Optimization) team focuses on improving the ranking and digital presence of our clients through blogs, keyword research, audits, and more.

Brynn

Manager of SEO

BORIS

SEO Specialist

Sara

SEO Coordinator

Claire

SEO Coordinator

Kieran

SEO Coordinator

Rene

SEO Coordinator

Dima

SEO Coordinator

Vanessa

SEO Specialist

Automation

Our Automation team works with all departments to automate various tasks and messages for internal teams and our clients, including email, social posting, and more.

Payton

Manager of Marketing Automation & Data Analytics

Aaron

Marketing Automation Specialist

Irina

Marketing Automation Coordinator

Jessica

Marketing Automation Intern

Creative Services

Andrea

Marketing Production Coordinator

Art Direction & Visual Design

Our Graphic Design team works with internal teams and our clients to create unique, impactful designs for various mediums, such as websites, emails, social grids, and more!

Diana

Manager of Graphic Design & Art Direction

Tracy

Associate Art Director | Websites

Peyman

Associate Art Director | Production

Sonia

Senior Visual Designer

Caitlin

Senior Graphic Designer

Mia

Graphic Designer

Maggie

Graphic Designer

Arielle

Graphic Designer

Editing & Content Strategy

Our Content team works with clients to craft the perfect voice and tone for our clients through web content, blogs, social media captions, and more. They are responsible for maintaining our extremely high content standards.

Keri

Manager of Editing & Content Strategy

Zoey

Team Lead | Website Content

Sam

Editor

Tyra

Editor

Jeff

Editor

Brendan

Editor

Will

Content Writer

Mohammed

Content Writer

Stephanie

Content Writer

Organic Social Media

Our OSM team works closely with clients to create, launch, manage, and improve social media campaigns and strategies on various platforms, such as Instagram.

Tanya

Manager of Organic Social Media

Andie

Senior Social Media Strategist

Amanda

Social Media Strategist

Fabian

Social Media Strategist

Nikki

Social Media Strategist

Email Marketing

Our Email Marketing team focuses on the development of campaign strategies, creating client emails, and working with clients to ensure their message translates to their customers.

Kristy

Manager of Email Marketing

Claire

Email Marketing Strategist

Maddy

Email Marketing Strategist

Finance & Administration

Our Finance & Administration team is the backbone of our operations! They manage all the money coming and going from our business, as well as make our office an amazing place to work.

Denise

Bookkeeper

Matt

Reporting Analyst

Lizzi

Administrator

Human Resources & People Experience

Our HR & People Experience team manage all of the unicorns who work at POD. From creating performance and learning management systems to helping our employees get what they need, they support every department at POD.

Kate

Manager of Human Resources & People Experience

Alaina

Human Resources Coordinator

Guadalupe

People Experience Intern

The Help

Our Executive Team leads us boldly into the future by creating short-, medium-, and long-term goals that help us embody our mission and values and enjoy the wonderful world of POD.

John

Director of Technology & Infrastructure

Wade Horb

Vice President of Sales & Strategy

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Jason Wellman

Vice President of Operations & Member Solutions

Karim Ali

Co-Founder & CFO

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Kevin Wilhelm

President

Frequently Asked Questions (FAQ)

Great question!

A unicorn is someone who exhibits rare and valuable traits, and brings their best to the table every day. For more information about our unicorns and our hiring process, check out this great article from our CEO, Kevin Wilhelm.

You can apply online by clicking here.

This depends on your role.

Most departments will participate in marketing efforts for all of our verticals (Marketing4ECPs, SmileShop Marketing, CITIZEN, and LIFT), but not every individual contributor will work on every vertical.

Not necessarily.

To work with us as an employee, you must be based out of Calgary, AB. If you’re interested in contract work, we have a team of contractors who work from all over the world!

At POD, culture is king.

We strongly believe that hiring the right people is more important than hiring the “most experienced” or “most educated.” While education and experience are valuable, and certainly not overlooked, do not let a lack of experience or education stop you from applying.

We invest in our people. If you’re the type of person who shows up, works hard, and brings their best to the table every day, then you could be the perfect fit. Performance is a huge part of our culture and we look for people who are eager to go above and beyond for their work and their team.

The Opportunities

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